Customer Story

We created our product for savvy hospitality managers—the kind who check reviews daily across multiple platforms. Take Bishr Hamwi (a real customer), for example. As the Digital Marketing Manager for five brands across 25 locations at Gourmet Gulf in the UAE, he spent hours each day tracking and responding to reviews.

When he showed this to his boss, the response was: “Great, keep replying.” But Bishr became a victim of his own success—this became a daily task. After responding to reviews, he manually copied data into Excel, summarized key feedback, and provided insights to senior management. His leadership team was eager for updates on the company's online reputation, but with so many tasks, time was running out.

Bishr considered hiring someone to help, but budget constraints made it difficult.

"Where Have You Been?"

When our founder, Tarik, met Bishr and introduced him to our solution, he was overwhelmed with relief and said:
“Where have you been all my life? This tool is incredible.”

We automated these tasks, reducing his daily review management from hours to minutes. Within months, Gourmet Gulf improved productivity, response rates, and efficiency—all without hiring additional staff. The company used insights from reviews to enhance operations in key business areas.

Even though Bishr has since left, Gourmet Gulf remains a loyal Localyser customer.

Founder’s Story

Localyser was born in 2018 when Tarik Qahawish noticed a major issue in the restaurant industry: many restaurants weren’t listed online and were missing a key opportunity to attract more customers.

As a former UX developer for Air Canada’s Aeroplan program, Tarik understood the power of seamless digital experiences. Determined to help restaurants enhance their online presence, he dove headfirst into solving the problem.

With a brother who owns a restaurant in Guelph, Ontario, Tarik saw firsthand the intense pressures of the restaurant business. He also knew that poorly managed online reviews could harm a business.

As he worked with more restaurants, he discovered a pattern: many businesses had reviews they hadn’t even seen. As online reviews multiplied across platforms, businesses struggled to keep up. They needed a way to respond quickly while staying true to their brand.

Localyser was the solution.

Today, Localyser helps restaurants stay on top of customer feedback. Businesses with multiple locations can manage all their reviews in one place, using a user-friendly dashboard to turn review data into actionable improvements.

For restaurants, every complaint is an opportunity to improve—and Localyser makes that process easier than ever.

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